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πŸ’Ό How Companies Can Drive Year-End Impact with Matching Gifts

October 14, 2025

Corporate giving, reimagined for the season of generosity πŸ’Ό

The end of the year is more than holiday lights and time off β€” it’s a moment for reflection, gratitude, and giving back. For companies, it’s also a powerful opportunity to inspire generosity at scale.

Workplace giving and matching gifts are some of the most impactful ways businesses can support the causes their teams care about most. By matching employee donations or launching a year-end campaign, companies can turn individual contributions into collective impact β€” and show employees that their values truly matter.


✨ Why matching gifts matter

Matching gifts are one of the simplest and most powerful ways to multiply impact.

When employees donate to a cause they care about, a company match instantly doubles (or even triples) that gift β€” helping nonprofits scale their programs and deepen their reach.

It’s not just good for the world β€” it’s good for teams, too:

πŸ’ͺ Stronger employee engagement: People feel proud to work for companies that walk the talk on values.

🀝 Deeper community impact: Matching programs multiply donations, making every dollar go further.

🎊 Culture of purpose: Giving together fosters connection, empathy, and shared mission across departments.

And yet, billions in potential matching funds go unclaimed each year simply because employees don’t know these programs exist or find them hard to use.

That’s where tools like Pledge come in β€” making it easier for businesses to set up, promote, and track their giving impact.


πŸ’œ How Pledge powers corporate giving & matching campaigns

With Pledge, companies can create customized, turnkey giving experiences that engage employees and simplify donation management β€” all in one place.

Here’s how:

πŸ’Έ Matching Gifts – Match employee donations instantly and track total impact in real time.

🎁 Workplace Campaigns – Launch branded giving drives and invite teams to give together around causes that matter.

πŸ“± Shopify Give & Grow App – Transform your Shopify store into a force for good! Seamlessly integrate charitable giving with our free, award-winning Shopify app

🌎 Recurring Donations – Encourage ongoing generosity beyond the holidays by enabling employees to give monthly.

πŸ“Š Donor Management & Reporting – Track participation, visualize total impact, and share results company-wide.

With these tools, your company can celebrate the end of the year not just with success metrics β€” but with measurable social impact.


🌟 Matching Gift Campaigns Leading with Purpose

Across communities, inspiring campaigns are using Pledge to turn generosity into real, lasting impact:

🐾 Assistance Dogs of the West – Raised funds to welcome a new successor service dog β€” a highly trained companion providing safety, confidence, and independence for years to come. Check it out β†’

🎨 Support the LA Creator Community – Course Studio matched all donations up to $3,000 to support the essential work done by LA firefighters, as well as the LA Regional Food Bank, during the wildfires earlier this year. Check it out β†’

πŸ’œ St. Jude – Macerich shopping centers donated $50,000 and inspired their communities to match it β€” doubling the impact for St. Jude and helping fund lifesaving research and care for children in need. Check it out β†’

πŸ”₯Calfund – AHOU matched up to $5,000 of money raised for California Community Foundation (CCF) for the victims of the January California Wildfires. Check it out β†’

Each of these campaigns shows how collective givingβ€”powered by creativity, compassion, and communityβ€”can make a world of difference. 🌍



πŸš€ How your company can start making an impact today

Ready to bring your team together for good? Here’s how to make your year-end giving campaign a success:

βœ… Promote your matching gift program early β€” remind employees their impact can double.
βœ… Pick a few focus causes that align with company values and employee passions.
βœ… Make giving frictionless with simple donation tools like Text-to-Donate or QR codes.
βœ… Celebrate your team’s impact β€” share stories, progress, and collective totals!

Whether you’re a startup or a global brand, Pledge makes it easy to launch a campaign that brings people together and drives measurable results.

πŸ‘‰ Set up your corporate giving campaign
πŸ‘‰ Learn how to match employee gifts automatically

Because this year-end, the best gift your company can give is impact that lasts. 🎁